Go natural, fluffy, bold or bushy. Get the low-down on our new brow range and how to use it.

Big and bold? Natural and fluffy? Whatever your vibe, there’s an incrediBROW® product for you. This guide helps you to find the perfect one for you. Say bye-bye to bad brow days.

incrediBROW® Semi-Permanent Brow Gel

Creates: Long-lasting, patch-free colour through the brows.

Best for: Keeping that brow game strong for up to 24-hours.

The dual-ended applicator features an angled brow brush to sculpt your way to statement brows, with a spoolie on the other side to blend out any harsh lines.

Always on the go? No worries. This fast-drying formula won’t hold you back.

incrediBROW® Tinted Mascara

Creates: Naturally fluffy brows.

Best for: No-makeup-makeup days.

Maybe you’re into no-makeup-makeup. Maybe you’ve got up late up. Whatever it is, shape and set your brows in one simple swipe with this long-wearing tint.

The gel-like formula has a flexi-hold consistency that dries down quickly and is totally smudge-proof, so you don’t need to worry about touch-ups.

Best of all, it’s 100% vegan.

incrediBROW® Brow Definer

Creates: Bolder, thicker brows.

Best for: Filled-in brows that last all day.

Got a bit carried away with the tweezers? Fear not. This intensely-pigmented brow pencil fakes the appearance of fuller, more shapely eyebrows to line, fill and set them in place.

Perfect for on-the-go, the retractable pencil twists up as needed. No need for sharpeners.

incrediBROW® Eyebrow Kit

Creates: The on-trend ombre brow.

Best for: Perfectly-defined brows wherever you are.

Streamline your makeup bag with this all-in-one kit.

Combine the three blendable powders to create your perfect shade and frame your face. Create a natural look or go for bolder, bigger brows. With this buildable formula, it’s up to you.

This handy kit includes a built-in mirror and an angled brow brush for precise application.

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